Marketecture
Updated the description to specify that Marketecture is used to explain concepts to non-technical users. Also removed the line that indicated that this could mean deceptive practices by vendors - this is no longer a connotation for this word.
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{{Short description|Architecture produced for marketing reasons}} |
{{Short description|Architecture produced for marketing reasons}} |
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'''Marchitecture''' (or marketecture) is a [[portmanteau]] of the words [[marketing]] and [[architecture]]. The term is applied to any form of |
'''Marchitecture''' (or marketecture) is a [[portmanteau]] of the words [[marketing]] and [[architecture]]. The term is applied to any form of digital architecture, especially software, intended to explain how the software works to stakeholders, investors, and other individuals who may not be as technical or familiar with the software. {{Cite web |title=What is marketecture (or marchitecture)? – TechTarget Definition |url=https://www.techtarget.com/whatis/definition/marketecture |access-date=2023-07-10 |website=WhatIs.com |language=en}}{{Cite web |date=2021-11-02 |title=What's a Marketecture and why do you need one? |url=https://www.fluviomarketing.com/blog-summary/whats-a-marketecture-and-why-do-you-need-one |access-date=2023-07-10 |website=Fluvio |language=en-US}} |
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The term marketecture is also used in the context of an abstract description of a complex system, such as a distributed software system, for the purpose of discussion and analysis. In his book ''Essential Software Architecture'', Ian Gorton describes it as |
The term marketecture is also used in the context of an abstract description of a complex system, such as a distributed software system, for the purpose of discussion and analysis. In his book ''Essential Software Architecture'', Ian Gorton describes it as |
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